- Basics for New Advertisers
- Hangout on Air with Avinash Kaushik
Hangout on Air with Avinash Kaushik
You may have seen information about our Online Marketing 101 series a few weeks back. As part of that series, I've been hosting weekly Hangouts on Air with Digital Marketing Evangelist Avinash Kaushik. Avinash has great insights on how to measure results from your AdWords account and use that data to improve ROI.
Check out the video from last week's Hangout on Air, and here is the link to the first one I hosted with Avinash.
We'll be hosting the third and final Hangout on Air this Thursday, so you can still join the Online Marketing 101 course, if you have questions you'd like for me to ask Avinash.
Re: Hangout on Air with Avinash Kaushik
Wow, Coco, lucky you. Avinash is as close as I get to hero worship!
I guess the question I'd most like to ask is "How do you know when you're beginning to over-analyse data? At what point do you run the risk of your analyses delivering conclusions that are not truly statistically significant?"
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