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How can I track AdWords video campaign in Analytics?

| ‎11-05-2012 01:47 AM
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Hi all,

 

I have a video campaign on youtube that I would like to track on Analytics. It seems that the url auto-tagging does not work yet for video campaigns as I am not able to see it on traffic sources. All my other campaigns are visible in GA.

 

Does anybody confirm this? How can I track the video camapign?

 

Thanks!

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Re: How can I track AdWords video campaign in Analytics?

Reply to Arno
| ‎11-05-2012 01:52 AM
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Track it using "YouTube Analytics": https://www.youtube.com/analytics.

 

Learn more about Youtube Analytics in this tutorial.

 

Good Luck,

 

Asaf

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Re: How can I track AdWords video campaign in Analytics?

Reply to asafpaz
| ‎11-05-2012 02:02 AM
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Youtube analytics is fine to get the number of views but does not give enough information.

 

Basically what I need to know is my prospects' behavior once they are on my website, and only Analytics can give that!

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Re: How can I track AdWords video campaign in Analytics?

Reply to Arno
| ‎11-05-2012 02:06 AM
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Hey Arno,

 

I thought you wanted information about viewing behaviors, video's engagement, interests etc.

 

If you want to know learn about the traffic you get to your site from you AW campaigns - you need to make sure your analytics account linked to your AW account...

 

Cheers,

 

Asaf

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Re: How can I track AdWords video campaign in Analytics?

Reply to asafpaz
| ‎11-05-2012 02:21 AM
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Hi Asaf,

 

GA and AW are already linked and all my AW campaigns visible in GA except the video ones, so my question is: is the auto tagging working or do I need to change the settings on GA?

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Re: How can I track AdWords video campaign in Analytics?

Reply to Arno
| ‎11-05-2012 02:25 AM
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Are you sure you current "video campaign" is aiming to drive traffic to your site and not to videos / channel on the YT platform?

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Re: How can I track AdWords video campaign in Analytics?

Reply to asafpaz
| ‎11-05-2012 02:37 AM
Hello Arno,

You may also be interested in reading this thread.

http://www.en.adwords-community.com/t5/Set-up-and-basics/A-week-with-a-YouTube-Product-Specialist-in...

Youtube advertising questions answered by Valentine (Google Employee).

Thanks,
Neha
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Re: How can I track AdWords video campaign in Analytics?

Reply to NehaGupta
| ‎29-05-2012 08:25 AM
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All,

 

I got the anwser from Google...to daten the functionality between Adwords and Anlaytics is not yet implemented.

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Re: How can I track AdWords video campaign in Analytics?

Reply to Arno
| ‎30-05-2012 07:01 AM
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Hi Arno,

 

Did you try the manual tagging for the video campaign?

 

Raghu

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Re: How can I track AdWords video campaign in Analytics?

Reply to Raghu
| ‎30-05-2012 07:16 AM
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Yes, I tried that also.

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